Hello my friends, I am Loi, a beauty-addict and book fanatic.

I started Loree Bloom on Instagram in Dec ’14 to share my passion for all things beauty, life and coffee. In Jul ’15, I decided to create a blog, as I had the urge to have a little corner of the internet all to myself. For a few years, I was blogging sturdily, however the desire died out and I thought that was it.

Fast forward to Aug 2020, and I’m back! However, my interests have widen, I’ve rediscover my love for reading and am keen to share my thoughts with you.  But let’s get something clear, I’m still straight up a beauty addict who owns way too much makeup for one person.


Things I enjoy most in life are playing with makeup, eating, reading, travelling, photography and spending time with loved ones.

Please feel free to email me if you have any questions, wish to collaborate or just want to chat. You can find my contact details on my Contacts Page.

Much Love,

Loi xx

PS. Want to know why I named my blog Loree Bloom? Read it here.

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